facebook for business
You've heard of facebook and perhaps already have a personal account. Now it's time to consider creating a professional account for your business. Check out the following statistics and you'll be saying, 'Why not!?!'
Currently:
More than 350 million active users
50% of our active users log on to facebook in any given day
More than 700,000 local businesses have active Pages on facebook
Pages have created more than 5.3 billion fans
More than 3.5 million events created each month
Average user has 130 friends on the site
There are more than 65 million active users currently accessing facebook through their mobile devices
People that use facebook on their mobile devices are almost 50% more active on facebook than non-mobile users
Consider these reasons why having a facebook presence can help your business
Pages rank very highly in Google search results, boosting your SEO (Search engine optimization) rankings
On facebook you create a public profile for sharing your business with facebook users
facebook users can become "fans" of your business and your business name and logo will appear on their profile page
Your collection of fans will grow as facebook users see your business on their friends' pages
Your customers will have even more access to your business, as they use facebook on their computer or mobile phone
You can interact with existing customers and partners who visit your profile and share it with their friends
facebook can help you get on the radar of potential customers and partners
Show your customers that you are there to hear their feedback about your business
facebook gives you another platform to provide special offers, coupons and deals from your business
Take people behind the scenes of your company with photos
Let your facebook fans know about upcoming projects
Your facebook page can direct fans to your website
You can spread the word even further with facebook Ads
Getting Started
1. Sign up for a facebook profile at www.facebook.com
Use your Business name
Upload a profile photo that fans can recognize
Add info like your address and store hours
2. You can increase your fan list by inviting all your clients, business associates, customers, family, friends, co-workers, school alumni, neighbors, and anyone else you think would be interested in connecting
3. Post your newsletter subscription information and archives on your "Wall" so fans can find and comment on them
4. Update your status on your Page regularly. facebook users
receive updates as they happen, the most recent will be the first they see. Stay at the top of their facebook News Feed!
5. Invite your fans to promotional events and sales using facebook Events. When fans RSVP to your event, their friends see the updates on their profile or news feed
Learn more about using facebook for your business:
www.facebook.com/advertising/?pages
www.facebook.com/help.php?page=721
